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    <loc>https://www.coldwellbankerevents.ca/scent-line</loc>
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    <lastmod>2022-03-31</lastmod>
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      <image:title>APRIL FOOLS</image:title>
      <image:caption>How cool would this actually be! Enjoy your day and check out our website for your home search needs.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/gerald-clerx</loc>
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    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/690b9ce6-bc23-43cf-a4a1-29277c5b0599/Gerald-Clerx-740x925.jpg</image:loc>
      <image:title>Gerald Clerx - Gerald G. Clerx is an international speaker, author and expert on the topic of client engagement. Gerald delivers content rich keynotes and training workshops for the real estate industry.</image:title>
      <image:caption>He is the author of ‘Engage BRILLIANTLY’ and the popular ‘ACRE Formula©’ book series, as well as the architect of the GAP Analysis Client Engagement Model that shows real estate agents how to increase their business win rate by mastering the three phases of engagement ... assessment, presentation &amp; negotiation. As a leading authority on the topic of client engagement, Gerald has been invited to speak to real estate companies, boards and professional associations throughout Canada, the United States, Australia, Asia, Europe, the Middle East and Russia. He has personally trained over 100,000 industry professionals! Topics The Engagement Styles Matrix - The science of connecting with your clients Have you ever lost a listing you thought for sure you’d won … or have a buyer walk away from a property you thought for sure they’d buy?  Ever wonder why you connect effortlessly with some clients while others require every ounce of patience you’ve got?  The answer to each one of these vexing questions can be found within the Engagement Styles Matrix.    In this highly entertaining and informative keynote you'll discover your own 'engagement style', and more importantly, you will learn how to align the home buying/selling experience with your client’s unique decision-making needs.  When this happens, not only will you increase your business win rate, you will also enhance your time efficiency and strengthen your Net Promoter Score. Mastering Client Negotiations - Resolving client fears, frustrations and positional impasses Once a buyer, or seller, is presented with the ideal property, or services solution there are only three reasons why the listing or purchase agreement might falter. These three potential deal-breaking client conditions are known as mental, emotional and positional stress.  When these stress sources are encountered most real estate agents make the mistake of responding instinctively, rather than strategically, and end up losing a deal, that might have successfully transacted. In this highly informative and REALTOR-centric workshop you will be introduced to a stress resolution model known as the ACRE Formula (c), so that you rarely, if ever have a client miss out on a real estate opportunity due to an unresolved fear, frustration or positional impasse. Mastering Client Presentations - The FIVE elements of a WINNING presentation Every successful listing, or property, presentation sits in the shoulders of FIVE core competency habits.  The quickest and surest way to increase you listing and selling success is to incorporate these habits into your daily real estate practice. It’s no coincidence that, in virtually all cases, the world’s top revenue earners are also the most skilled presenters.   In this highly informative and REALTOR-centric workshop you will be introduced to these FIVE essential habits and discover why, once mastered, they will increase your business win rate to 90%.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/cb-canada-store</loc>
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    <lastmod>2024-04-05</lastmod>
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      <image:title>CB Canada Store - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/global-luxury-canada-submissions</loc>
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    <lastmod>2024-04-15</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/home</loc>
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    <lastmod>2024-08-06</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/feature-listings-submission</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-15</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/tara-clark</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/4ca1906c-acc2-472b-9ea5-82b58f3d3e66/Tara+Clark+700x925.jpg</image:loc>
      <image:title>Tara Clark - Tara Clark is a social media architect, entrepreneur and speaker, and the founder of boutique social media agency, Social T. Throughout her 15-year career in marketing, Tara has seen the positive impacts passion and purpose can have on those around her. She brings creative marketing ideas to the table and believes social media can be both simple and meaningful.</image:title>
      <image:caption>Alongside her small-but-mighty team of experts at Social T., Tara designs clear, organic social media strategies tailored to your unique business and goals, and lays out how to execute your exciting ideas with actionable steps. Social T also provides customized, hands-on training sessions, so you can become a social media mastermind yourself! The digital marketing landscape is constantly evolving, and Tara’s specialty is helping you build a strong, value-driven online presence that grows with you. Topics Conquering Social Media Best practices for optimizing your profiles, the latest social media trends for real estate, plus the do's to stand out online and dont's to avoid on social.  The importance of a social media strategy What platforms to be on and why they matter How to use social media correctly to amplify your business Tools for what to share and when  How our industry is using social media Emerging trends on social media that you need to know about Organic Social Media Content and Engagement  Get guidance on how to craft creative AND compelling posts that align with your voice. Unveil the tools for conversational online marketing to connect with your target market. Learn how to be authentic and get results while making connections on social media.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/ashley-mcclure</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-12</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/d0d57f21-13b1-401c-9a06-604c018e6d38/Ashley+McClure+700x925+2.jpg</image:loc>
      <image:title>Ashley McClure - Ashley McClure is the Director of Marketing and Communications for Coldwell Banker Canada, where she oversees the brand vision and consistency while providing creative direction and production management for the Marketing and Communications team.</image:title>
      <image:caption>She has an extensive background in graphic design and marketing within industries such as commercial real estate, home building, architecture, and advertising and marketing agencies. Prior to her career in marketing, Ashley spent over 10 years in both B2B and B2C based roles within a variety of different industries, making her very well rounded in her experience. Ashley believes in ongoing education and is always adapting her mind-set to align with the necessary goals of an organization. She recognizes the unseen impact of strong and well-established brands, how brands influence us as consumers and she is always excited to talk about a brand strategy. Anchored in consumer behavior, Ashley’s creative approach is tethered in psychology and her experience and outlook has helped breathe life into the Coldwell Banker Canada brand. Topic - Harnessing the Power of an International Brand Explore the fundamentals of what a Brand really is, learn about the psychology of consumer impact and understanding, and master how to navigate the many elements and touch-points of our very own North Star image! We’ll finish by covering how you can utilize the power of the Coldwell Banker brand to enhance your own business whether you are a Broker/Owner or an Agent!</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/aboutgenblue</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-01-09</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/daniel-lewis</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/88d326b7-da08-4bd4-a91b-7748552093b2/Daniel-Lewis-700x925+2.jpg</image:loc>
      <image:title>Daniel Lewis - Author, entrepreneur, and motivational speaker Daniel Lewis is the proud founder of the award-winning tea company T By Daniel.</image:title>
      <image:caption>His people-focused outlook on entrepreneurship and his experiential business tactics have garnered him and his company national recognition and many awards and honours. His awards include the 2016 Business Excellence Award and the 2017 Top 40 Under 40 Entrepreneurs. Daniel Lewis' success with his retail tea brand has even landed him an opportunity to serve HRH The Prince of Wales during his 2017 royal tour in Canada. With his official public speaking platform, Daniel Speaks, he touches on his non-traditional approaches to retail, marketing, customer service, sales, and the world of entrepreneurship with audiences all across Canada and abroad. Topic - Success By Design: Entrepreneurship &amp; Success Mindset Let’s cut right to the point... When you’re running your own business, every single detail matters! Your customer service, your hustle, your passion, your expertise; these skills are all directly associated with the entrepreneur. In other words, if you don’t succeed, you don’t eat! It’s this kind of passion-driven attitude that helps many entrepreneurs to excel in their businesses. Through this high energy and very inspirational presentation, participants will learn to reinstitute the mental and physical effort back into their jobs, become a real CEO (Catching Every Opportunity), and take responsibility for their attitudes and infuse passion, personality, and purpose into their work!</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/brendon-ogmundson</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/1224aa86-d50e-4397-a535-3d0adc59f0d4/Headshot+700x925.jpg</image:loc>
      <image:title>Brendon Ogmundson - Brendon Ogmundson is the Chief Economist for the BC Real Estate Association.</image:title>
      <image:caption>He holds an MA in Economics from Simon Fraser University and is a CFA Charterholder. Brendon specializes in housing market analysis and macroeconomic forecasting and is a member of the BC Ministry of Finance’s Economic Forecast Council, a contributor to the Philadelphia Federal Reserve's Survey of Professional Forecasters. Brendon was also recently named one of the most influential economists in BC by Business in Vancouver! Topic - The Path to Recovery in the Housing Market The 2022 housing market slowed abruptly in the wake of sharply higher Canadian interest rates, but where will it go from here given the headwinds of elevated mortgage rates and a potential recession? Brendon Ogmundson, Chief Economist for the BCREA will discuss his outlook for the economy and the housing market and describe what needs to happen over the next year for the housing market to get back on a path to recovery.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/angela-rossi</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/94550d35-37b6-49b5-bb53-d89c1994a2c5/Angela+Rossi+700x925.jpg</image:loc>
      <image:title>Angela Rossi - Our very own Angela Rossi is an award-winning Realtor, servicing the Greater Toronto Area and parts of Simcoe County! Her philosophy to success includes a combination of knowledge, innovation and giving back to the community. Eager to learn and better serve her clients, she received her certification in both Luxury Selling and Home Staging. Last year, Angela earned her spot on the Top 30 Under 30 list that was featured in Real Estate Magazine. She was the only Canadian agent to make the list!   Angela holds a great deal of passion and respect for the real estate industry. She understands that her job as a realtor is important and that we need to work together as one and continue to improve for ourselves and for our clients.</image:title>
      <image:caption>Outside of work, Angela enjoys giving back to the community by donating to Sick Kids Foundation and lending her hand in her family's fundraising event to help conquer cancer by raising funds for The Princess Margaret Cancer Foundation. Topic - How to Rock Your Listing  This learning session will teach you tips and strategies from start to finish on how to make sure you rock your listing appointments and how to stand out from your competitors.</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/trevor-koot</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-13</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/cbc96d05-571d-474e-89d9-8689705db2b9/TrevorKoot+700x925.jpg</image:loc>
      <image:title>Trevor Koot - With over a decade of expertise in organized real estate, and as a former managing broker and REALTOR® himself, Trevor Koot has a hands-on understanding of the profession’s needs.</image:title>
      <image:caption>Prior to leading our organization as BCREA’s CEO, Trevor served as the CEO of Kamloops and District Real Estate Board (KADREA) for four years and as Executive Officer at the Kootenay Association of REALTORS® (KAR) for three years. Trevor was the Chair of the Saskatchewan Real Estate Commission for five years, where he played a key role in redrafting provincial real estate regulations. He also served as Chair of the Governance Committee at the Association of Real Estate License Law Officials for two years. Topic - Leading a Proactive Real Estate Industry There is often talk of disruption in the real estate industry; disruption from technology, disruption from regulators, disruption from government, disruption from consumer expectations. What if we could anticipate these disruptions and act in a proactive way, rather than reacting after the fact? We will explore the current real estate environment from a technological, regulatory and industry perspective while looking at what disruptions are on the horizon and how we can best prepare for them as a sector.</image:caption>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/blog-pr-submissions</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-01-31</lastmod>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/drew-dudley</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-01</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/dc691a5b-6e74-4878-be73-4a9992a0b2f8/Drew+Dudley+700x925+2.jpg</image:loc>
      <image:title>Drew Dudley - Drew Dudley is the Founder &amp; Chief Catalyst of Day One Leadership, Inc., which helps organizations around the world increase their leadership capacity.</image:title>
      <image:caption>Prior to founding Day One, he spent 8 years as the Director of one of Canada’s largest leadership development programs at the University of Toronto, and served as National Chair of one of Canada’s largest youth charities. Drew has spoken to over 250,000 people on 5 continents, been featured on The Huffington Post, Radio America, Forbes.com, and TED.com, where his “TED talk” has been voted “one of the 15 most inspirational TED talks of all time”. TIME, Business Insider and Inc. magazines have all named his talk as one of their “10 speeches that will make you a better leader”. Drew’s first book This is Day One: A Practical Guide to Leadership That Matters debuted at #6 on The Wall Street Journal Bestseller List, and has gone on to become an international bestseller.ker! Topic: This is Day One: Creating Cultures of Leadership (Exclusive to Broker/Owners)</image:caption>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/commercial-listings-submission</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-06</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/dan-wood</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/b19a91c6-2f54-4c56-9928-604c5bf9e23e/Dan+Wood+700x700.jpg</image:loc>
      <image:title>Dan Wood - Dan Wood is a public speaker for major conferences and global brands.</image:title>
      <image:caption>His focus is on marketing and technology, from generating leads, to lead follow up and after sale systems for repeat and referral business. He currently runs BrokerageNation, a collection of 200 real estate offices and over 8,000+ agents who are enrolled in his online training programs. Along with that he has a 1-on-1 coaching service helping agents implement the systems and services he speaks on. Topics Artificial Intelligence and Real Estate, how the game is about to be changed. Learn how real estate agents are using Artificial Intelligence to create better listing descriptions, creating blogs and social media, writing out your business plan and more! It can even create a list of videos to make for your area including the scripts and shot list for editing?  A.I. is unreal and just emerging as a real things that REALTORs are using for business. Join Danny Wood as he takes us on a journey showing specific real estate examples. This helps with marketing, content creation, administrative tasks &amp; more! A.I. is no longer a gimmick it's real and it's already changing the industry. How To Get More Listings If we need to list to last in this industry you'll gain a lot from this session. Danny Wood will be sharing unique ideas for generating ongling seller listings in your area. Not just digital methods... but also unique traditional methods when getting face-to-face and using direct mail. This session covers it all! Including working your database. The best part about being a real estate agent is the freedom to generate leads however you like... but that's also the curse. We have too much choice. If you're looking to add a new lead source for seller appointments then this is the breakout for you.</image:caption>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/helen-stepchuk</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/37a53432-5b4e-4169-9f04-f670304826ac/Helen+Stepchuk_700x925.jpg</image:loc>
      <image:title>Helen Stepchuk - Helen Stepchuk is a well-rounded marketing professional with over 20 years of experience in the industry.</image:title>
      <image:caption>In 2008 she launched her full-service marketing agency Cucumber Marketing Inc. Located in Gastown, Vancouver, BC. Cucumber is serving its cool clients, helping them grow through fresh marketing strategies. Cucumber was named one of the top 5 Best Companies in BC in the annual Small Business BC Awards. Cucumber’s experience in marketing covers industries like health, real estate, retail, engineering, mining, and home improvement services, to name a few.  Helen is a relentless learner and self-improvement student. This led her to gain a yoga teacher certification in 2009 and a life coaching certification in 2022. Helen is passionate about communication and firmly believes that clear and consistent communication can solve any problems you may have in business and life.  When she is not working on marketing strategies, writing her upcoming book, or recording the Cucumber Marketing podcast, you can find her skiing, running on the seawall, taking Instagram stories, or pondering on deep questions of life and growth.  Topic - Think Fresh. Keep it Cool. Grow. : How to gain clarity, consistency and connectedness in marketing for your small business. In this interactive workshop, Helen will teach the audience the unique approach she developed over the last 14 years while helping her clients with marketing. The audience will learn how to: Identify and address the main problems marketing can solve in your business Set short-term and long-term marketing priorities Develop effective, repeatable marketing processes to keep marketing consistent Gain clarity around marketing performance and deliverables so that you can make educated decisions about your every marketing move and every marketing dollar spent</image:caption>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/mike-catherall</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/6e5d29d4-f4f0-4178-b2d0-76e7d07d29aa/Mike+Catherall+700x925.jpg</image:loc>
      <image:title>Mike Catherall - Mike has been writing ads for twenty years. He learned the craft at 4As powerhouses Ogilvy &amp; Mather and Publicis in Hong Kong writing for Disneyland, Mercedes-Benz, Western Union and Sands before starting his own Advertising Agency, Immersion Creative, in 2008.</image:title>
      <image:caption>His work has been featured in  The New York Times, China Morning Daily and the first page of Reddit. Some of his accolades include winning Best of Show (Summits) in 2022, being featured in a museum in Poster House, located in New York City.  Applied Arts awards, featured in Luerzer’s Archive (three times) dozens of Summit Awards (best small-to-mid sized agency awards), MAI awards (Hong Kong) and his work showcased in a university textbook in Australia.  His outdoor ad about a real estate agent that shoots lasers out of her eyes was selected as Adweek’s Ad of the Week in 2016 and recognized as one of the best outdoor ads in the world that same year!  Topic - Elbow Grease &amp; Purple Sheep - How To Save A Fortune By Advertising With Your Brain  You don’t need to break the bank to get your name top-of-mind in the real estate game. After twenty years as an award-winning advertising creative, Mike will be sharing some surefire ways to draw attention through his efficient, yet unconventional approach. He will show you how to maximize your ad spend by putting laser-focused, creative thinking ahead of expensive (and wasteful) mass media.</image:caption>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/ashli-komaryk</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/ef0392b8-acc3-42c2-a0fc-ea708e4085bf/Ashley+Komaryk+700x925.jpg</image:loc>
      <image:title>Ashli Komaryk - Ashli Komaryk, founder of Komaryk Communications and Beyond the Wine, offers a unique blend with her Italian sommelier studies, Canadian MBA studies and international training and coaching business. She has supported teams in North America, Europe and the Caribbean.</image:title>
      <image:caption>Ashli believes in helping teams cultivating the human connection to create meaningful interactions and memorable experiences for clients and among teammates too. This is the foundation of Ashli’s work as a trainer, leadership coach, facilitator and international conference speaker. Working with individual leaders and teams, Ashli helps build engagement, cohesion, drive and success. Her workshops, seminars and coaching programs provide practical tools and actionable skills to build and lead high-performing teams. Ashli is also an Alumni Coach in the UBC Coach training program and a sessional faculty member in the MBA program at University Canada West, teaching OB, HR and Leadership. Topic - How Mastering the Art of Listening Grows Sales Learn how to listen more deeply so you can communicate better and connect more effectively with your clients and colleagues. We all know about the importance of effective communication and although 50% of communication involves listening, very little focus is placed on developing listening skills. Participants in this session will learn to how to leverage the five levels of listening to help them understand what clients (and colleagues and others) are really saying and also what’s not being said which could be the most important component of the message! Improve your listening skills and watch your sales grow.</image:caption>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/cheryl-bernard</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/b5f65ba6-57e9-47ea-9542-e8bf8f531509/Cheryl-Bernard+700x925+2.jpg</image:loc>
      <image:title>Cheryl Bernard - At the age of 23, Cheryl Bernard started an insurance brokerage and propelled the agency to a multi- million dollar brokerage in just eleven years. At the age of 43, she helped Canada win a silver medal in curling at the 2010 Vancouver Olympic Games.</image:title>
      <image:caption>“Follow your dreams, they know the way. Let your own story come out. Dare to be your best. Reach beyond your grasp, and surround yourself with people who believe you can, and know that you hold the pen when it comes to writing your own life story.” Cheryl is currently the CEO at Canada’s Sports Hall of Fame, as well as the co-chair for the 2024 Special Olympic Winter Games to be held in Calgary. She believes that her success in sport provided a platform to give back. She was a curling broadcaster with TSN from 2014 to 2022, is a board member of Tourism Calgary, an Ambassador for Goodwill of Alberta, Champion Ambassador of Special Olympics Canada and Co-Chair of the 2024 Calgary Special Olympic Winter Games. Cheryl is passionate about inspiring others to reach their goals and will draw from both her business and sport experiences to motivate each of us to achieve greatness in everything we do. Topic - Full Circle For me life has come full circle, and there are lessons I wish I could have shared with my younger self. Ignore the outside noise and the opinions of others because, at the end of the day, it all comes down to whether or not you believe in yourself.  I have learned that life is made of choices and that I am in charge of how I manage those choices. And I have learned that I need to take time each day to evaluate my priorities. It’s only then that I can be a good partner, role model and leader in life and business. We are here on this planet for such a short time. We owe it to ourselves to give it our very best and have the courage to write our own story. - Cheryl Bernard</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/dan-richards</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/f58f2439-2258-420f-8d78-d714418208cb/dan-richards+700x925.jpg</image:loc>
      <image:title>Dan Richards - Dan Richards Jr. is the Vice President of Marketing for Coldwell Banker Island Properties. His specialty is helping real estate professionals, brokerages and affiliated businesses achieve sustained growth through the successful execution of integrated marketing campaigns, cutting edge digital strategies and smart brand management. His previous work experience includes Red Bull, ESPN Radio and two successful startups in Jakarta and Sydney. A resident of the Big Island in Hawaii, Dan is an active volunteer firefighter and mentor in Big Brothers Big Sisters.</image:title>
      <image:caption>Topic - Direct Mail is Alive and Well While many real estate professionals shift their focus into the digital space, now is an opportune time to make direct mail a part of your marketing strategy. Direct mail marketing can be a highly effective way to reach potential clients and promote properties, and this session will provide a comprehensive overview of the best practices and techniques in this area. Topics covered include selecting the right mailing list, creating effective direct mail pieces, measuring the results of direct mail campaigns, and analyzing and optimizing campaign performance. Whether you're a real estate agent, broker, or marketing professional, this class will provide the knowledge and skills you need to take your direct mail marketing efforts to the next level.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/cluny-south</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/eea20626-2ea7-45da-ad75-e431e5ca7c0a/South_Cluny_Work_Portrait+700x925.jpg</image:loc>
      <image:title>Cluny South - Dr. South is a communications specialist, with a PhD in marketing and psychology from University of British Columbia and a specialization in applied consumer behaviour. Dr. South presents her academic research at a variety of international conferences, and also works as a freelance consultant in the area of applied psychology and consumer behaviour. Alongside her freelance and academic work, she teaches business and psychology at undergraduate level as well as marketing to professionals in the Sauder MBA and SMEI programs. Prior to moving to Canada from the UK, Dr. South worked for over a decade as a producer director at the British Broadcasting Corporation.</image:title>
      <image:caption>Topic - I feel it, I want it, I need it, I love it! When prospective clients walk into your show house what can you do to help them envisage it as their forever home in that short time that they spend evaluating the property? Simple changes in atmospherics along with awareness of how to leverage situational factors will be discussed in this breakout session, alongside motivation and affect. Separate your buyer’s deeper motivations from their list of wants and connect them with their emotions to leverage powerful “home love”. Pick up tips from consumer behaviour experts to increase customer satisfaction and nudge your clients towards completing on their dream home purchase!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/liz-gehringer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/d80adcf7-7de4-44c3-8cd7-81996430432c/Liz-Gehringer_700x925.jpg</image:loc>
      <image:title>Liz Gehringer - Liz Gehringer is the President and Chief Executive Officer of Anywhere Franchise Brands, responsible for strategic growth and operations across Coldwell Banker Affiliates, Better Homes and Gardens Real Estate, CENTURY 21, and ERA Real Estate. Prior to this role, Gehringer was President of Coldwell Banker Affiliate Business and Chief Operating Officer of Coldwell Banker Real Estate LLC, consisting of a franchise network of more than 1,400 affiliated company offices in the U.S. and 628 international operating offices. She led the brand’s franchise operations, field services, events, international business and the Coldwell Banker and Coldwell Banker Commercial affiliate networks.</image:title>
      <image:caption>Gehringer was appointed to serve as Chief Operating Officer of Coldwell Banker Real Estate in 2018. Since then, Gehringer worked to deliver enhanced customer service to the Coldwell Banker affiliated companies as well as an improved product offering, while collaborating with the network to extend their relationships with the Coldwell Banker brand, achieving an unprecedented level of franchisee renewal, and retaining an extraordinary level of revenue in 2021. Gehringer is the leading voice for the Coldwell Banker What Moves Her program and was named to HousingWire’s 2022 and 2019 Women of Influence list for her outstanding efforts in driving the U.S. housing market forward. In 2022 she was the recipient of the NJBiz Best 50 Women in Business award. She additionally enjoyed her term as executive sponsor of Realogy Women’s Employee Resource Group. She is the executive sponsor of the International Luxury Alliance, a network of the very top luxury agents across Coldwell Banker, Corcoran Group and Hamptons International. In 2022 and 2021, Gehringer was named a RISMedia NewsMaker recipient and joined the Swanepoel Power 200 in 2022.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/bob-cella</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/7bb51514-e7ef-4a24-8c3b-d05e9666d8cc/Bob-Cella-740-925.jpg</image:loc>
      <image:title>Bob Cella - Back by popular demand, Bob Cella is joining us once again all the way from Coldwell Banker Island Properties in Hawaii to share more of his knowledge in sales and recruiting!</image:title>
      <image:caption>Bob Cella's staggering success in real estate stems from an interesting story.  The tattooed, pony-tailed Cella was rejected in his first 2 interviews with Coldwell Banker, and landed a position only after an outlandish guarantee to the hiring broker: he swore he'd be the agent's Top Producer in his first year. Bob led the entire Hawaiian Island chain in volume that first year, and for 13 years after. “I was the most ordinary guy you’d ever meet,” he says. “I had no success in anything prior to this stage of my life. I was not educated – I barely graduated from high school. I barely got by. Then I found the Law of Attraction. It changed my life. It gave me everything. I would have no success without it. And the best part is that it works for everyone, every time.”  Topics A Winning Strategy: The top three mindsets that will influence your success Learn how to frame your mind for success in the real estate business and beyond. Weather Proofing Your Business (Broker/Owners Day) Tips for building a brokerage that can survive during the down cycles and thrive when the market is up.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/shaun-westlake</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/19705a40-48de-4fb3-ae08-a78121fea132/Shaun+700x925+1.jpg</image:loc>
      <image:title>Shaun Westlake - Shaun Westlake is the Vice President of Sales at Guiding Star Mortgage Group. Guiding Star Mortgage Group, powered by Dominion Lending Centers, is a growing national mortgage company affiliated with Coldwell Banker Canada!</image:title>
      <image:caption>Shaun has been in the finance industry for over thirty years working for Canada’s largest lenders and supporting organizations. Now as our Vice President of Sales, Shaun is excited to build a network of independent mortgage originators that will support the Coldwell Banker network and create a fully integrated real estate purchase experience. Working for some of Canada’s largest monoline mortgage lenders, Shaun has extensive experience in business development, as well as regional and national sales leadership roles. Shaun has led national sales teams within the mortgage, title insurance industry and mortgage document processing sectors, and gained invaluable data, risk and fraud management experience when working as a National Account Executive with Canada’s largest credit bureau.    Topic - The Mortgage Talk: Guiding you Through Today's Market  Let’s take a minute to look at the mixed messages in today’s market news.   Afterwards, we’ll enjoy a panel discussion with the Guiding Star Mortgage team to discuss what challenges clients are really experiencing and what mortgage solutions are available to help your clients navigate the ever-changing market.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/katie-matthewman</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/fc5f8420-5a70-4b02-8062-969e6c28c352/Headshot+5+700x925.jpg</image:loc>
      <image:title>Katie Matthewman - Katie Matthewman, owner of Novari Collective, is an Accredited Staging Professional who brings an abundance of talent, energy and creativity into leading her carefully chosen design team.</image:title>
      <image:caption>Since pursuing her dream in 2006, she has worked hard to see her vision come to life. Incorporating innovative and proven techniques for staging homes, Katie has turned a one-woman hobby into a thriving, well respected staging &amp; interior design company.  With over 25 years of interior design and managerial skills, Katie continues to educate herself and her team in the Home Staging and Design Industry. She is a Certified True Color Expert &amp; award-winning designer who is proud to work closely with some of the Lower Mainland’s top realtors and builders. Katie was an event speaker at the RESA staging convention held in Las Vegas in January 2016 and nominated by RESA as Top 10 Professional Stager of the Year for Canada 2014, 2019 and again in 2021.    Topic - The Home Staging Advantage: How to successfully leverage home staging into your business in order to Sell Faster, Make More Money and get More Referrals  Home Stagers are everywhere these days. Chances are you have used one or will use one in future. But, do you have a professional home staging company that works as part of your team? In this session, Katie Matthewman will outline the dos and don’ts of working with a home stager and how to successfully incorporate home staging into your services. What to look for in a home stager. And NO, it is not who is the cheapest! Should you stage your own listings? The answer to the ever-important question, does size matter? (In a home staging company) How to incorporate a home stager to become part of your team and have them work for YOU! How to sell home staging to your clients so they see the value. What to pay for and what to have the home owner pay for. Referrals! Referrals! Referrals! The secret weapon of working with a reputable home staging company.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/sharon-gowling</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-03-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/d1976d36-a30c-4423-82de-c8dacea79f18/Sharon+Gowling+700x925.jpg</image:loc>
      <image:title>Sharon Gowling - Sharon Gowling is a certified training generalist and MBI, SDI, and the Working Mind certified. Her passion lies in exploring the human condition. Creating aha moment for people is her ‘why’ and the reason she has been speaking and facilitating for the last 18 years. Connection, resilience, and gratitude are among her favourite topics.</image:title>
      <image:caption>Topic - How to Build Relationships to Improve Results “Connecting with people is much more art than science. Where relationships are concerned face value is usually without value. How can you build strong connections with people? What roles do integrity and trust play in developing healthy relationships. Why is it important and why should you care? You are the common denominator in every connection.  Are you intentional about the part you play?I was building relationships before I knew how important they were. It comes easier for some, but we can all be better equipped and more confident. I will give you tools, ideas and incentive to enhance your personal brand by expanding your relationship building skills.”</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/carla-kidd</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-03-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/99eeee73-388a-45fe-a149-983a9c145997/Carla+Kidd+700x925.jpg</image:loc>
      <image:title>Carla Kidd - Carla Rayman Kidd has been a licensed full-time agent since 1997. She is a CIPS, RSPS, ABR, SRES, AHWD, and Bias Override instructor and has presented at seminars and associations all over the world. In addition to teaching classes, she has developed courses geared to students who work with foreign buyers and sellers. Carla has presented at the National Association of Realtors, Prudential and Coldwell Banker national and international conventions, as well as conferences across the USA as well as in the Bahamas, Belize, Bermuda, Brazil, Canada, Costa Rica, France, Honduras, Jamaica, Mexico, Panama, Spain, Thailand, and Venezuela. Carla is the past NAR’s Global Coordinator for North America/Central America/Caribbean (2016-2020) as well as the former President’s Liaison to Panama. She currently serves as a President-Elect of FIABCI USA and becomes President in May 2023. In addition, she was appointed as the Director of Development and Strategic Engagement for Coldwell Banker Island Affiliates in the Caribbean and Western Atlantic.</image:title>
      <image:caption>Topic - Globalize Your Business:  How to Leverage the Coldwell Banker Network to Increase Your Income  Business overseas has grown exponentially in the last few years.  Our customers may be looking at certain countries for different reasons – retirement, a lifestyle change, employment, security, or to protect their wealth.  How do you fit into that transaction? And what do you need to understand about the real estate industry in other country’s to help build your global referral pipeline successfully? Learn from Carla Kidd &amp; Kaitlin McMurdo how to leverage the Coldwell Banker network to make referrals, add a new income stream to your business, and grow your customer base and loyalty.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/kaitlin-mcmurdo</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-03-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/8f3d7812-6ea9-4be9-a11e-ce5120737d97/Kaitlin+McMurdo+700x925.jpg</image:loc>
      <image:title>Kaitlin McMurdo - Kaitlin McMurdo serves as the Global Service Director for Coldwell Banker and Anywhere Real Estate. She and her team oversee the Coldwell Banker global operations in over 40 countries and territories, a network spread across five continents and thousands of agents.   In this role, she works to ensure the Coldwell Banker brand is effectively represented in each unique global market we serve and to keep our network connected. She has years of real estate experience, specializing in New York City new development prior to her current position. When she is not traveling for business or pleasure, she calls “The World’s Borough,” Queens, her home.</image:title>
      <image:caption>Topic - Globalize Your Business:  How to Leverage the Coldwell Banker Network to Increase Your Income  Business overseas has grown exponentially in the last few years.  Our customers may be looking at certain countries for different reasons – retirement, a lifestyle change, employment, security, or to protect their wealth.  How do you fit into that transaction? And what do you need to understand about the real estate industry in other country’s to help build your global referral pipeline successfully? Learn from Carla Kidd &amp; Kaitlin McMurdo how to leverage the Coldwell Banker network to make referrals, add a new income stream to your business, and grow your customer base and loyalty.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/dawn-mclellan</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/2f2775b2-2d1b-4aad-8bb1-9caf545dcfe2/Dawn+McLellan+700x925.jpg</image:loc>
      <image:title>Dawn McLellan - Dawn McLellan is currently the Training Manager for MoxiWorks. A Pacific Northwest native, Dawn spent formative years in Japan and attended university in Scotland. She is a lifelong observer, learner of all things, and ‘80’s Power Ballad enthusiast. You’ll find her travelling or planning to travel on most days. Dawn started with MoxiWorks in 2013 and found the perfect combination of connecting with people, learning, sharing stories, and bonus, immersing herself in the world of real estate.</image:title>
      <image:caption>Topic - Adding Yourself to Your Business: 3 Ways to Add You into CB Ignite As more and more communications move online, it's essential to effectively capture your sphere’s attention and convey your personality.  This session will show you 3 specific examples of how you can harness CB Ignite to showcase your personality and leave a lasting impression on your audience!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/ish-ahmed</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-05-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/2b7e9e51-acdc-4a5f-a0b0-f3c371cd152f/Untitled+design-3.jpg</image:loc>
      <image:title>Ish Ahmed - As an accomplished professional with a background in finance, I have gained extensive experience in the hospitality and technology industries. I attended the University of Texas at Arlington, where I developed a strong foundation in finance. My career began in hotel revenue management/operations, where I spent 3 years at the largest hotel in the Southeast of the US, building a customer-centric approach to operations. Leveraging my expertise in hotel property management software, I transitioned into hospitality tech, working in the technology sector for 1 year. I then moved into the world of PropTech, joining Lone Wolf Technologies for 6 years, where I played a key role in managing their rapid growth through acquisitions. This is where I grew my operations acumen and industry knowledge. Currently, I am proud to be part of the team at MoxiWorks, where I initially joined as a Sales Director and recently moved into a role overseeing the commercial aspects of MoxiBalance. With my diverse experience and deep understanding of the industry, I am dedicated to driving innovation, creating value, and delivering results to contribute to the success and growth of the company.</image:title>
      <image:caption>Topic - Managing Change with Balance This session is designed for Managing Brokers, Owners, and Administrative Staff. Join us as we delve into the art of managing change during the transformation of your back office. Change can be daunting, but with the right strategies, it becomes a catalyst for success. Learn practical tips on navigating the shifting landscape of back office processes, systems, and culture while minimizing disruptions and maximizing productivity. Discover how to lead your team through the complexities of change and emerge with a streamlined, efficient and future-ready back office. Join us for an engaging discussion on how to effectively manage change and achieve lasting success in your back office transformation journey.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/dan-spiegel</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/612fce4bae0c58154848aa74/5d51e65c-0580-4986-8a7f-d868865db0de/Untitled+design-10.png</image:loc>
      <image:title>Dan Spiegel - Dan Spiegel is Managing Director of Coldwell Banker Commercial where he leads a network of over 2,500 brokerage professionals to reach new heights of success by fulfilling the CBC mission to be Pathfinders for clients. Dan previously served in national leadership roles at two publicly traded commercial real estate firms, Colliers and Grubb &amp; Ellis Company. With degrees in Economics from the University of California and Urban Planning from the University of Illinois, Dan is keenly interested in the history and development of cities and volunteers as a docent guide for the Chicago Architecture Center. He is also involved in the commercial real estate tech space and has mentored start-up firms aiming to service the CRE industry.</image:title>
      <image:caption>Topic - So You Want to be a Commercial Broker? This session is for the commercially curious or new to commercial agent. The session will focus on what it takes for an agent to be successful in commercial real estate and the differences in how success is achieved compared to residential real estate. What skills does one need? How do I cultivate business? How do I identify a path for success in CRE? For business owners, we will also touch on the steps to operate a successful commercial business.</image:caption>
    </image:image>
  </url>
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    <loc>https://www.coldwellbankerevents.ca/home-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-01-05</lastmod>
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    <lastmod>2026-04-02</lastmod>
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    <loc>https://www.coldwellbankerevents.ca/canadian-leadership-summit</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-04-02</lastmod>
    <image:image>
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    <image:image>
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    </image:image>
    <image:image>
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  </url>
  <url>
    <loc>https://www.coldwellbankerevents.ca/ultimate-service-survey</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-02</lastmod>
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    <loc>https://www.coldwellbankerevents.ca/ultimatelinkgenerator</loc>
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    <lastmod>2026-04-02</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/ultimate-service-survey-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-02</lastmod>
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  <url>
    <loc>https://www.coldwellbankerevents.ca/ultimate-service-thank-you-1</loc>
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    <lastmod>2026-04-02</lastmod>
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